Purple WiFi partners with Wavelink

Purple WiFi partners with Wavelink

Distribution agreement to offer social WiFi for business


Purple WiFi has signed a distribution agreement with Wavelink. The deal will see Purple WiFi’s Cloud-based, social Wi-Fi solution added to Wavelink’s portfolio of products.

The UK-based wireless infrastructure provider specialises in offering free guest Wi-Fi services to business. The principle behind the service is that guests log on to the free Wi-Fi network via social media incentives such as liking the company on Facebook or following it on Twitter.

Purple said that the deal will help the company expand its market share across Australia and New Zealand. The products available include presence analytics and location based services.

Purple WiFi chief executive officer, Gavin Wheeldon, expressed his pleasure regarding the agreement.

“Wavelink is a well established distributor with a large network of vendors, which enables Purple WiFi to increase its sales reach in key geographic markets. Our strategy is focused around working with trusted names to ensure Wi-Fi users can access reliable and free Wi-Fi while the business customers get something back in return and Wavelink fits perfectly with our growth model.”

Wavelink is focused on enterprise mobility and UC solutions throughout Australia and New Zealand. The distributor focuses on the retail, hospitality, healthcare and education sectorsr.

Wavelink managing director, Ilan Rubin, said, “Their [Purple WiFi] solutions not only complement our existing technology offerings, but also creates opportunities to talk to users in some of our traditional industry verticals from a completely different angle.

“The explosion of wireless smart devices, combined with the expectation of anywhere-access means that social Wi-Fi and high quality analytics are the next big things in capturing user information, understanding their behaviour and delivering tailored marketing to the millions of users of these devices.”

Read More:

Follow Us

Join the ARN newsletter!

Error: Please check your email address.

Tags WiFiWiFi networkwavelinksocial WiFiPurple WiFitwitterWavelink Communicationssocial mediafree Wi-FiFacebookfree WiFi



 IN PICTURES: VeeamON Tour in Sydney and Melbourne (+ 17 photos)

IN PICTURES: VeeamON Tour in Sydney and Melbourne (+ 17 photos)

The VeeamON tour showcased company's upcoming release of the Veeam Availability Suite v9. Veeam product strategist, Rick Vanover led the discussions in Sydney and Melbourne about the upcoming v9 and other Veeam innovations for the new year.​ VeeamON was held on September 23 at the Museum of Sydney, Warrane Theatre, and at Melbourne Museum in Melbourne on September 24.

IN PICTURES: VeeamON Tour in Sydney and Melbourne (+ 17 photos)
 IN PICTURES: Greentree A/NZ Partners Explore Japan (+ 13 PHOTOS)

IN PICTURES: Greentree A/NZ Partners Explore Japan (+ 13 PHOTOS)

As part of a regular strategic planning program for select Greentree A/NZ partners, they enjoyed a week in Japan combining strategic planning sessions with sightseeing. Principals and their partners from Star Business Solutions, Endeavour Solutions, Addax Business Solutions, GT Business Solutions, bizlinkIT and Verde Group joined Greentree chief executive, Peter Dickinson, channel director, Graham Hill, and R&D director, Stephen Sims in Tokyo and took in Hiroshima, Kyoto and Hakone, including travel on the famed bullet train which hit a top speed of 296 KPH.

IN PICTURES: Greentree A/NZ Partners Explore Japan (+ 13 PHOTOS) is a channel management ecosystem that automates all major aspects of the entire sales, marketing and service process, including data tracking, integrated learning, knowledge management and product lifecycle management.

Show Comments