Mitel appoints Skiffington as new A/NZ VP

Unified communications and collaborations vendor taps industry veteran for operational role

Mitel has named Frank Skiffington vice president for the A/NZ region.

Skiffington comes into the role after holding the sales director and VP of sales position at Mitel in the UK.

Out of the 25 years experience in the telecoms industry, Skiffington has spent over 15 of those years working on Mitel’s channel strategy, with plans to use that experience to grow the vendor’s sales and market share in A/NZ.

“There is a clear appetite in the Australian market to support new ways of working, and Mitel is ideally placed to meet this demand,” he said.

Skiffington sees opportunities in the local marketplace for the vendor’s unified communications and collaboration (UCC) solutions, which enable real time collaboration and communication from any device and any location.

“By working with strategic partners in the region, we can deliver a compelling offering to Australian businesses enabling them to compete effectively both locally and on the global stage,” he said.

Expanding the customer base and strategic channel partnerships in A/NZ are some areas that Skiffington identifies as potential growth spots.

High expectations

As part of the role, Skiffington will relocate from the UK and be based in Mitel’s Australian office in Sydney.

He will be reporting directly to Mitel international markets EVP, Graham Bevington, who expects Skiffington’s appointment to enable the vendor to “fully exploit” the strategic growth opportunity in the Australian market.

“Through his experience and direction, Mitel will be ideally placed to meet rising demand for unified communications and collaboration solutions that enable flexible, cost-effective ways of working,” Bevington said.

Patrick Budmar covers consumer and enterprise technology breaking news for IDG Communications. Follow Patrick on Twitter at @patrick_budmar.

2015 State of The IT Channel Survey : IT'S TIME!!! Fill in this year's State of the IT Channel Survey and be in the running to win great prizes. CLICK HERE

Join the ARN newsletter!

Error: Please check your email address.

Tags unified communicationsappointmentmitel

More about IDGIDG CommunicationsIDG CommunicationsIDG CommunicationsMitel

ARN Directory | Distributors relevant to this article

Show Comments
 

Latest News

Apr 17
NetApp secures $2m supercomputing deal with NCI
Apr 17
Mandatory Disclosure Laws needed to counter lax security attitudes: Symantec
Apr 17
Alcatel-Lucent Enterprise gears for growth following China Huaxin takeover
Apr 17
Vocus buys $15 million stake in Macquarie Telecom
More News
21 Apr
APJ Progress Spark Conference
22 Apr
2015 Innotribe Startup Challenge
27 Apr
Disruptocon
27 Apr
Disruptocon
View all events