Meru Networks launches new channel program

Virtualisation vendor, Meru Networks, has developed a new channel partner program designed to strengthen the company’s initiative to identify, develop, promote and reward its top partners.

According to Meru Networks, it devised the program to recognise, support and reward its Value Added Resellers (VARs) and systems integrators in the wireless industry that provide the best products and services to end users.

“We are delivering on our commitment to invest in our partners to help them deliver enterprise wireless solutions to their customers,” Meru Networks worldwide sales channels vice-president, Gary Abad, said.

The new channel program offers three tiers – authorised, gold and platinum – which will delineate the expertise of each reseller.

Its top tier partners, gold and platinum, will receive demonstration equipment at no charge, with authorised resellers receiving a significant discount.

The program also encompasses its deal registration incentives program and no-cost training program.

The deal registration program recognises and rewards partners for generating and bringing opportunities to Meru and the no-cost training program allows Meru’s authorised (online only), gold and platinum partners with instructor led or online training at no charge.

“The changes to the program are intended to make it easy for our partners to grow and expand their businesses by supporting the needs of our mutual customers,” Abad added.

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