Menu
Samsung S3 outsells iPhone 5 in Q3 2012 - because Apple's phone wasn't available

Samsung S3 outsells iPhone 5 in Q3 2012 - because Apple's phone wasn't available

Figures showing Samsung S3 outselling Apple iPhone 5 in third-quarter are misleading because iPhone was only available for nine days

Samsung is crowing about the Samsung Galaxy S3 outselling the iPhone 5 in the third-quarter of 2012, according to AppleInsider.

For the third-quarter calendar year period (July - September) Samsung sold 18 million Galaxy S3 handsets, while figures show that Apple only sold six million iPhone 5 models.

The figures are slightly skewed, however, as Apple released the iPhone 5 handset on 21 September, meaning it was only on sale for nine days of that quarter. While the Samsung Galaxy S3 was available for sale for the solid three months.

Another way of looking at this is that Samsung managed to outsell the iPhone 5, but only if you include a period of time when people physically couldn't buy an iPhone 5.

Or another way of looking at it is Samsung sold 18 million phones in 61 days; Apple sold 6 million phones in 9 days. Therefore Samsung sold 295,081 Samsung S3 handsets a day; Apple sold 666,666 iPhone 5 handsets a day.

So for every Samsung S3 bought, Apple sold 2.26 iPhone 5 handsets.

Of course, the sales don't sit steady like that: they start with a peak. According to an Apple press release, Apple sold five million iPhone 5 models in the first three days, and we can presume another million in the six days following (during which iPhone 5 availability was limited due to supply problems).

The same figures show that Apple also sold 16.2 million iPhone 4S handsets during the third calendar quarter.

Apple also announced that it had sold 26.9 million iPhone handsets in total during the fourth fiscal quarter (which runs on different months to the calendar quarter: August - October). Although Apple does not provide details between iPhone 4S and iPhone 5 models.

The iPhone 5 remains in relatively short supply, however, and is currently listed with a 3-4 week dispatch time on the Apple UK store. The delays are, allegedly, due to supply issues at the Sharp factory that creates the iPhone 5 display.

Related:

iPhone 5 review

Should I buy an iPhone 5? Here's what you will, and won't, get.

Follow Us

Join the ARN newsletter!

Error: Please check your email address.

Tags Appleconsumer electronicssmartphoneshardware systemsiPhonetabletsiPad

Upcoming

Slideshows

IN PICTURES: ARN Roundtable - Connected collaboration: the mobility story

IN PICTURES: ARN Roundtable - Connected collaboration: the mobility story

A select group of key players in the mobility space came together at Est. in Sydney to discuss the major trends, plays, problems and state of the mobility sector. A lively debate criss-crossed the mobility arena as attendees examined its potential. Photos by Editorial Director, Mike Gee

IN PICTURES: ARN Roundtable - Connected collaboration: the mobility story
IN PICTURES: Huawei Australia Roadshow 2015 - Sydney (+32 Pictures)

IN PICTURES: Huawei Australia Roadshow 2015 - Sydney (+32 Pictures)

Huawei Australia held its annual partner roadshow at Sydney's famous Randwick Racecourse. Partners, customers and analysts were all invited to hear from Huawei's experts on the state of the telecommunications industry, its work in the channel, and the future of software-defined, Cloud and 5G Networks. Photos by Allan Swann

IN PICTURES: Huawei Australia Roadshow 2015 - Sydney (+32 Pictures)

iasset.com is a channel management ecosystem that automates all major aspects of the entire sales, marketing and service process, including data tracking, integrated learning, knowledge management and product lifecycle management.

Show Comments