Image Design Technology appoints Luke Dixon national sales manager

Appointment part of company's efforts to boost customer services

Video and data display technology provider, Image Design Technology (IDT), has named Luke Dixon as new national sales manager, responsible for developing relationships with suppliers and customers, and acquiring new business.

Dixon brings to IDT over 18 years’ experience in sales, marketing and management roles in the UK and Australian audio-visual and musical distributors. He will also be responsible for rolling out an internal telesales department to ensure IDT is more proactive in providing support to existing and future customers.

His appointment comes as part of IDT’s effort to ramp up its customer support services, and expand IDT’s reach into the market, IDT managing director, Gerry Wilkins, said.

“We recently partnered with leading European audiovisual distributor Midwich Ltd and a huge component of aligning our structure with Midwich is increasing our investment in customer-focused resources and sales bandwidth. Luke brings to the team extensive experience and industry knowledge in the AV sector which will be key in helping IDT build a stronger support network for partners and clients.”

Dixon will replace Rod Sommerich who has moved into a product management role and will coordinate trade show participation, ongoing training academy schedules across the brands, and implementing effective authorised dealer programs. Sommerich will be responsible for the Avitech, Brightsign, Calypso, Haivision, Magenta, Planar & Raven Research brands.

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