EDGE 2015 is starting in

Find out more EDGE 2015
Menu
IN PICTURES: Apple iPhone 5 launches in Sydney (35 photos)

IN PICTURES: Apple iPhone 5 launches in Sydney (35 photos)

Mayhem at Apple's Sydney CBD store and surrounding telco outlets

At the door.

At the door.

The globally awaited Apple iPhone 5 launched at 8am in Australia, with the vendor's George St store in Sydney attracting customer and media mayhem.

The customer line, which commenced at the store's doors, extended around the corner of King St, and then left to York St for another 100-metre stretch.

Nearby Telstra and Optus retail stores had their own queues. Telstra even hired a DJ who played for much of the morning (even before sunrise), and its own official countdown timer.

In terms of features, there was a common consensus: the form factor, 4G capability, A6 chip, and camera.

While most were celebrating the launch, a group of six independent protesters were present as part of a 'Give Up For Good' initiative.

SEE ALSO: iPhone 5 goes on sale

SEE ALSO: Apple iPhone 5 line starts in Sydney

With the launch in Australia now done, the spotlight moves to Japan. A queue of several hundred people are already waiting for the 8am start of sales there. The biggest launch event in Japan is expected to take place outside the flagship store of carrier Softbank Mobile in Tokyo's Ginza district. There, Softbank CEO Masayoshi Son is expected to attend and hand an iPhone 5 to his first Japanese customer.

The phone will also go on sale in Hong Kong and Singapore before the launch shifts to Europe. The UK, France and Germany will see the iPhone 5 go on sale today with launches in the US and Canada rounding off the first day of sales.

Next week the phone will go on sale in an additional 22 countries.

(Additional reporting by Jeremy Kirk, IDG News Service)

EDGE 2015:: For all the latest on EDGE 2015 including the keynote speakers visit the EDGE mini-site now

Follow Us

Join the ARN newsletter!

Error: Please check your email address.

Upcoming

Slideshows

IN PICTURES: Intalock celebrates five years (+14 images)

IN PICTURES: Intalock celebrates five years (+14 images)

Data solutions specialist Intalock recently held its fifth anniversary party at X in Brisbane, which saw local resellers enjoy cocktails with a coy Casino Royale theme. Photos by Aaron Jamieson.

IN PICTURES: Intalock celebrates five years (+14 images)
IN PICTURES: Citrix Mobility Conference 2015 (+27 photos)

IN PICTURES: Citrix Mobility Conference 2015 (+27 photos)

Attendees pack the Hilton Hotel in Sydney to talk all things mobility and a bit of virtualisation for good measure. Partners and end users were able to get a glimpse of the new innovations from Citrix, demonstrations and meet other vendors in the Solutions Showcase.

IN PICTURES: Citrix Mobility Conference 2015 (+27 photos)

iasset.com is a channel management ecosystem that automates all major aspects of the entire sales, marketing and service process, including data tracking, integrated learning, knowledge management and product lifecycle management.

Show Comments