Instagram's Android app tops 5 million downloads

It took six days for Instagram's app to accomplish this feat. On its first day it was downloaded 1 million times.

Instagram’s Android app has been downloaded more than 5 million times less than a week after being released. Not bad for a company that recently agreed to be bought by Facebook for $US1 billion.

In comparison to its Android version, Instagram’s iPhone app was a slow burner. On iOS, it took Instagram around six months to reach 5 million users, while on Android it took just six days, according to the Google Play stats, which show Instagram for Android has between 5 million and 10 million downloads already. On its first day, Instagram for Android had 1 million downloads, while the iOS version now clocks more than 30 million users.

So why the fascination with Instagram? It’s not like Instagram is offering something that other iOS and Android photo apps don’t do. My colleagues found nine great Android alternatives to Instagram and many other options for iPhone users.

But Facebook saw potential in Instagram. The social networking giant announced that it will acquire Instagram for roughly $1 billion in cash and stock. Although it said Instagram would remain independent for the time being, it’s still unclear what Facebook wants to do with its purchase.

Why Did Facebook Buy Instagram?

Last year reports indicated that Facebook was looking into bringing Instagram-like photo filters to its mobile app, or perhaps a stand-alone app that would have similar functionality. By buying Instagram, it looks more likely now that Facebook will integrate the photo filters to its own mobile app.

Dan Frommer opines though that by acquiring Instagram, Facebook overcame one its biggest threats, a mobile-only, mobile-first social network based on blurry photos. Om Malik also advances this theory, saying Instagram found and attacked Facebook’s weakness, mobile photo sharing, and Facebook was scared because the social network is essentially about photos.

Follow Daniel Ionescu and Today @ PCWorld on Twitter

CHANNEL CHOICE: Vote Now for your favourite in the three categories: Vendor, Distributor and Reseller. Voting closes August 8.

More about BillionFacebookGoogle

ARN Directory | Distributors relevant to this article

Comments

Comments are now closed

 

Latest News

01:58PM
Intel appoints new director of Cloud policy and government affairs
11:17AM
EXCLUSIVE: Dave Rosenberg appointed new Westcon A/NZ managing director
12:19PM
Citrix and Fujitsu eye A/NZ mobility market together
11:58AM
Achieva promises it won’t step on resellers’ heels in becoming a value-added dis...
More News
25 Jul
Dell Connected Security: Listen to what the experts have to say about security
29 Jul
SplunkLive!; Canberra
05 Aug
Systems Technology Day - Build Your Own Private Cloud
06 Aug
Oracle Employee Experience Journey Mapping Workshops
View all events