IN PICTURES: SanDisk launches new range of storage products
- 20 September, 2011 16:40
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SanDisk's product launch event in Sydney highlighted its The Memory Vault storage solution for consumers
Storage vendor, SanDisk, has launched an updated range of retail products.
SanDisk's lead consumer product, Memory Vault, is targeted at people who want to store important photos, videos and documents to share with future generations.
The product comes with the lofty promise that images will be preserved in their original quality for up to 100 years, though the device is still covered by a limited lifetime warranty.
As the Memory Vault comes with 8GB and 16GB configurations, SanDisk expects users to adopt the product based on its Chronolock solid-state storage technology for secure, long-term storage of data, and not as a large storage backup solution.
The Memory Vault retails for $79 and $99 for the 8GB and 16GB models, respectively.
The professional photographers will be interested in SanDisk’s later range of Extreme Pro SDXC UHS-I memory cards, which feature 90 MB/s write speeds for capturing of RAW images using burst mode or recording of full HD video on UHS-enabled cameras.
In addition to fast write speeds, the cards are capable of reading at 95 MB/s when used together with a USB 3.0 compatible card reader, such as SanDisk’s own ImageMate All-in-One peripheral that has been upgraded to support the new high speed USB specification.
The capacities of Extreme Pro SDHC and SDHC UHS-I cards start from 8GB ($49) and range up to 64GB ($399). The ImageMate card reader and writer retails for $49.
The Android tablet and smartphone market is being targeted with the new 64GB Mobile Ultra microSDXC card, with the UHS-based architecture allowing for 30 MB/s transfer speed that is capable of capturing full HD video.
Mobile Ultra cards start at $12.99 for 4GB and go up $212.99 for 64GB.
In the consumer USB storage category, SanDisk has updates its Cruzer line with the addition of the Fit thumbnail-size drive and the Switch flip-top cap drive.
Pricing for Cruzer Fit starts at $9.99 for 4GB and reaches $28.99 for 16GB. Cruzer Switch will retail for $7.99 for 2GB and up to $50.99 for 32GB.
Cruzer Fit and Switch drives are available now, while SanDisk says that the other products will be available in the fourth quarter of the year.
To help promote this new range of products in Australia, SanDisk has created an “Extreme Team” of product ambassadors that consists of wedding photographer Marcus Bell and motion picture still photographer Jasin Boland.
Sandisk recently updated its line of solid-state drives (SSDs) for tablet and portable computers with models that feature higher performance.
Nominations for the 2012 ARN IT Industry Awards open on Tuesday, June 12.
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