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Brightpoint reignites Jabra deal

The Jabra gear is available in retail outlets including Dick Smith, JB Hi-Fi, Crazy Johns, Officeworks and Harvey Norman

Communications distributor, Brightpoint, has inked a distribution services agreement with Jabra in a bid to offer the company’s complete range of car speakerphones and mobile headsets in the Australian retail channels.

It’s not the first time the company has struck a distribution deal with Jabra. In 2005, the company appointed Jabra in order to address the growing demand for mobile wireless hands-free headsets.

“A distribution agreement did exist between Jabra and Brightpoint, which ended due to the two companies taking different strategic directions,” a spokesman for Brightpoint told ARN.

“We now have a new relationship with Jabra in Australia and New Zealand, to distribute the company’s award-winning range of Jabra car speakerphones and mobile headsets. We are very excited about this partnership and anticipate great success for our two organisations in the A/NZ market.”

The Jabra gear is available in retail outlets including Dick Smith, JB Hi-Fi, Crazy Johns, Officeworks and Harvey Norman.

“Australia is an important market for Jabra, particularly the car speakerphone category,” Jabra Asia-Pacific managing director, Jonathan Tang, said. “We are delighted to work with Brightpoint, as their expertise in the mobile communications channel is impressive.”

Nominations for the 2012 ARN IT Industry Awards open on Tuesday, June 12.

More about: ARN, Brightpoint, Brightpoint Australia, Harvey Norman, Jabra, Norman, Norman, Officeworks
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