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Alloys gains data vendor Maxell

New partnership gives Alloys additional tape opportunities in the datacentre and volume markets

Alloys is looking to better engage with its datacentre customers following a new distribution agreement with tape vendor, Maxell.

Alloys national print and imaging sales manager, Marc Montagner, said the partnership would help fill a small gap in its portfolio, and give the distributor the opportunity to engage further with existing clientele.

“From our discussions with our buying customers, they are still interested in tape as a technology, and tape is a typical backup solution for datacentre customers,” Montagner said.

Maxell will sit alongside EMC’s data products, which Alloys gained rights to late last year. There was always room to add further partners to the portfolio, Montagner said, although Alloys was being selective about finding vendors that were a good fit and offer long-term viability.

In a release, Maxell national account manager, Kristy Thompson, stated Alloy’s distribution model was appealing as it provided the breadth to service volume opportunities as well as smaller enquiries while delivering value.

US-based Maxell was founded in 1961 and is now a major producer of CD-ROMs, audio tapes, video cassette and data cassette tapes.

Nominations for the 2012 ARN IT Industry Awards open on Tuesday, June 12.

More about: Alloys, EMC, Maxell
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