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Tegatech launches tablet to rival Apple iPad

Mobile PC distributor forays into manufacturing and has lined its crosshair onto Apple’s upcoming tablet device

Ultramobile PC (UMPC) distributor, Tegatech, has started its own brand of tablet PCs to compete with Apple’s imminent iPad.

Apple unveiled its tablet device earlier this year. The product is said to have similar features to the iPhone and will ship in 3G and non-3G versions.

Tegatech has dealt in the tablet space since its inception and said the new range, called Tega, had been in the works for the past 13 months. There are three units in the series – all of which carry 10-inch screens - and two of them will be preloaded with Windows 7. The product line is being manufactured in China.

“We’ve been doing this for a long time and we have the expertise within the tablet space to know what is good and what is bad for a product,” Tegatech principal, Hugo Ortega, said. “It was natural progression to launch our own brand.”

The distributor recently dropped tablet vendors Raon Digital and OQO, both of which are no longer in business. Kohjinsha was also culled from the tablet PC vendor list.

Ortega said the Tega is intended to rival the iPad and not its existing vendor line-up.

Being close to the manufacturing side ensures quality control over Tega and gives the tablet an extra edge, according to Ortega.

“Good specs and quality will present very high value to resellers. We can also afford to be aggressive in price,” he said.

While the series is intended to compete with the iPad, Ortega said he was open to distribution talks with Apple but claimed there wasn’t enough demand from resellers to warrant approaching the vendor.

Tegatech is expecting to ship Tega range by end of the month, the exact same period the iPad is slated to be released.

Sample Tega units have garnered a favourable response from resellers and the distributor is hoping to move hundreds of the finalised product in April.

The Tega series will be priced under $1000.

Nominations for the 2012 ARN IT Industry Awards open on Tuesday, June 12.

More about: Apple, MPC, OQO
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