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Ingram Micro Australia turns 10

A brief look at Australia's most prominent distributor, from its initial entry into the market, to the dominant position it holds today

Ingram Micro has celebrated its 10th anniversary in Australia. The milestone comes in the same month that it celebrates 30 years since its inception in the US in 1979.

Ingram Micro got its start in Australia following its acquisition of Electronic Resources and ITG in 1999, and moved to the forefront of the channel in 2004 with the acquisition of Tech Pacific.

A company as significant to the channel as Ingram Micro has gone through a number of highs and lows in its history.

One of its most significant wins was signing on as a partner for communications giant, Cisco, in 2005. That same year, Guy Freeland emerged as the new CEO of the company following the departure of former Tech Pacific chief, Kerry Baillie.

The acquisition of Tech Pacific also led to a six per cent cut of total job numbers for the merged entity.

In mid-2006, Ingram Micro launched a dedicated Solutions Division. Originally headed by company veteran, John Walters, the initiative was designed to place the broad-based distributor in competition with value-adding partners.

Later that year, more controversy hit the company with a number of resellers accusing the distributor of ignoring the small resellers following a cull and closure of 3000 accounts classed as inactive.

In 2007, Ingram decided to have another go at the Cisco market and it reshuffled its solution group ranks with the appointment of Stuart Ellis as general manager. Another prominent personality within the distributor, David Lenz, also joined the company in 2007, as its NSW state manager.

Late in 2008, Guy Freeland announced that he was leaving the company, and that Jay Miley, formerly head of Ingram in New Zealand, would be taking up the post. Miley brought immediate change within the company, which led to the redundancies of a number of staff, including Stuart Ellis.

Miley also closed Ingram’s ACT and South Australian offices and its communications division.

The changes were not a sign of trouble, Miley said at the time. This was backed up as the distributor strengthened its retail portfolio with the acquisition of POS specialist, Vantex.

Among the difficult economy and challenges within the channel itself, Ingram Micro has continued to evolve, redefine itself and grow. From its humble beginnings in the local market, it has become Australia’s largest distributor today.

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More about: ACT, Cisco, Ingram Micro, Ingram Micro Australia , ITG, Tech Pacific, Vantex
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Comments

1

Anonymous

Thu 16/07/2009 - 13:19

Rusty

Glad to see someone also noticed the bad old days of "Rusty". Befriend you and fire you. 35 went on the subsequent two days after September 11. And this was a week after a $250K offsite where we all pledged loyalty to each other.

2

Anonymous

Thu 16/07/2009 - 13:49

All the chopping and changing to suit their own agenda and maximise profits rather than focus on what their customers need.....thats why i prefer to deal with smaller more personalised distributors

3

Anonymous

Thu 16/07/2009 - 21:41

rusty

who is rusty ???

4

Anonymous

Thu 16/07/2009 - 21:46

Buy from a local distributor in Australia

Lets keep the profits in australia and not send it overseas lets save jobs and our economic. Buy from a true australian company that will give you a good service end of the day period !!!!

Profits are profits respect for a individual/company is more important !!!!!

5

Annoyed

Thu 16/07/2009 - 22:31

I support the idea of buying local. But the fact is what can you buy from a local distributor? CD sleeves? Even local distributor has to buy from the big guys. Guess the only way to support local distributor is to change business from IT to fruit selling

6

Anonymous

Fri 17/07/2009 - 01:14

It must be hard on Ingram

To survive in IT for so long after all these years, it must have been hard on Ingram, Happy birthday Ingram

7

Anonymous

Fri 17/07/2009 - 11:20

Ingram Micro 10th Birthday

Love them or loath them you have to respect them for surviving this long. Tech Pacific R.I.P

8

Trevor Clarke

Fri 17/07/2009 - 11:45

Please comply with ARN comments policy.

Please make sure all comments comply with the ARN comments policy. Any that do not will be removed.
Thank you.

9

Xman

Fri 17/07/2009 - 16:15

Big does not mean better. There are lots of Australian Distributors who will benefit from more Channel support. You will also find that our local disti’s provide better service and do actually care more about their employees.

10

Xman

Fri 17/07/2009 - 16:17

(No subject)

There are lots of Australian Distributors who will benefit from more Channel support. You will also find that our local disti’s provide better service and do actually care more about their employees.

11

Anonymous

Fri 17/07/2009 - 17:58

if big but soft business model, it won't go far. If it's big and hard on all area then it's solid

12

Anonymous

Sat 10/10/2009 - 23:09

I wonder how long ingram micro will last ???? aparently some channels are close with the big distributors and dont want the truth to be told PERIOD I say google

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