Microsoft pinpoints partners

The latest partner profiling tool will allow customers to rate partners based on their solution offering

Microsoft's customers can now Pinpoint the right partner

Microsoft's customers can now Pinpoint the right partner

Microsoft is building on the success of its Partner Solution Profiler with the development of a new user ratings tool, Pinpoint.

Pinpoint was announced at the vendor’s worldwide partner conference earlier this year and is currently being trialled in the US.

In comparison to the Solution Profiler tool, Pinpoint has a new user-friendly interface with more powerful search features, reviews and ratings of companies and their offerings along with a profile of the company, products and services.

Customers will be able to search for a partner based on a number of attributes, such as vertical specialty, and then contact them directly.

While there’s no word yet on the local release, Microsoft group manager of partner strategy and marketing, Nick Mayhew, was already touting forthcoming features.

“Pinpoint will be further developed to allow for ‘try and buy’ solutions offered to customers,” he said. “Our strategy is to provide an infrastructure to allow our partners to attract more customers.

“We’re providing confidence to customers that other customers have seen, used and valued the solution they have bought from that partner.”

Customers will also have the ability to rate a partner through Pinpoint. Mayhew said the customer would need to have a Windows Live ID to participate.

“In a sense it means that you can’t be anonymous in order to do a rating,” he said. “We’re not going to get any disingenuous behaviour from one reseller on top of another because it’s just too hard, but it’s easy enough for a customer to do a rating. It’s still very much in beta version.”

Mayhew said both Partner Solution Finder and Pinpoint will co-exist for a period of time. Microsoft’s goal globally is to double the amount of customer leads offered to partners from 250,000 to 500,000 through Pinpoint and the Partner Solution Profiler.

Locally, there are up to 800 Microsoft certified and Gold partners using the Partner Solution Profiler tool.

“There’s a lot of work going around helping our partners to understand this tool. We’ve got some really strong evidence to suggest that it’s worth the effort and there’s some business being generated through this tool,” Mayhew said.

CHANNEL CHOICE: Vote Now for your favourite in the three categories: Vendor, Distributor and Reseller. Voting closes August 8.

Tags pinpointsolution profilerMicrosoft

More about MicrosoftWindows Live

ARN Directory | Distributors relevant to this article

Comments

Comments are now closed

 

Latest News

09:05AM
Australia gains early access to Microsoft's Cortana personal assistant
04:09PM
One in four channel partners offering deduplication: Kroll Ontrack
04:06PM
Acer appoints new Australian channel boss
03:16PM
Salesforce joins BSA
More News
05 Aug
Systems Technology Day - Build Your Own Private Cloud
06 Aug
Oracle Employee Experience Journey Mapping Workshops
20 Aug
Westcon Group Imagine 2014 - Melbourne
21 Aug
CAST 611 Advanced Penetration Testing
View all events