ARN
{{ rendered_ad|safe %}

Express Data plays matchmaker

Distributor wants Cisco and Microsoft partners to collaborate

Express Data has claimed it is the first distributor in the world to get Cisco and Microsoft resellers to cooperate on solutions based around Cisco Unified CRM Connector 3.0. The free middleware application integrates Cisco Unified Communications products with Microsoft CRM to provide a host of features including database recording, click-to-dial and call duration tracking.

Resellers are often reluctant to work together because it means putting a competitor in front of their customers. But Express Data marketing manager for Cisco and Microsoft, Harris Loefti, claimed its new initiative was an opportunity for resellers that didn't have skills in both Cisco Unified Communications and Microsoft Dynamics CRM to benefit from collaboration.

Unified CRM Connector 3.0 is targeted at SMBs with less than 250 users.

Loefti said Express Data was currently working on the project with two partners in Sydney and another two in Melbourne but was not willing to disclose details because contracts had not been finalised. The distributor is fully funding these partnerships in conjunction with Cisco.

Read next week's ARN to see what a couple of specialist resellers think of the idea.

More about: Cisco, Express Data, Microsoft

Comments

Post new comment

The content of this field is kept private and will not be shown publicly.
Users posting comments agree to the ARN comments policy.
Login or register to link comments to your user profile, or you may also post a comment without being logged in.
Recent Discussions
ARN Directory | Distributors relevant to this article
ARN Directory | Vendors relevant to this article
Jobs
ARN Distributor Directory
Find distributors by name | vendor | location
Distie Deals
/deals/open-channel-solutions/254_syncsort-backup-express-20-off-license
Open Channel Solutions

Syncsort BackUp Express

ARN Vendor Directory
Find vendors by name | category
ARN Community Comments
 
Market Place
Sophos enables enterprises around the world to secure and control their IT infrastructure.
Printers that Sprint and proceeds go to Earthwatch Australia
Leaders in voice recognition and imaging solutions. Register to become a Nuance Authorised Reseller.
The most talked about IT Road Show is here AND Live! Synnex Alliance 2010 Live! Register Now
Join the CyberPower SMART Partner Program today and you could earn up to a 5% rebate!
BullGuard Internet Security Suite - Earn 25% revenue share on all BullGuard subscription renewals.
Over 85% of malware is delivered via the Web. To keep safe, you need a unified web security solution
Sell Lenovo PCs. Earn Cash
NEW Partner Program. Learn more.
The new Portégé R700, ultimate in mobility and usability without any compromise
Power through the disruptions: Uninterruptability from Eaton
Become a Telstra dealer! ICT is your one-stop shop for all things Telstra including business broadband & SmartPhones running on the Next G™ Network
Try It, Like It, Sell It. Small Office Not-For-Resale Starter Pack exclusive to ARN - Save over $1000! Find out how you can get started with MyNetFone AND make more money!
Dramatically Superior Colour at dramatically reduced prices!
Specialist manufacturer of 19" racks and cabinets for data, server and indoor or outdoor applications. 1ru LCD's & KVM's, UPS and Accessory options.
OCS is a Value Added Distributor for Novell, Backup, DR, Virtualisation, Security, Antivirus, Remote Access, Middleware, Database and more.
QLogic Network Adapters and Switches. Sell QLogic and cash up for the Christmas sales!